The Magic Highlighter

The Magic Highlighter is a Safari Extension for iPhone, iPad, and Mac that automatically highlights search terms and phrases on search result web pages. Find what you’ve been searching for.

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What is The Magic Highlighter?

The Magic Highlighter is a productivity booster for people who search for things on the internet. It enhances your search experience by automatically highlighting search terms and phrases on search result web pages. Check out our introductory blog post to learn more, or just watch this video.👇🏽

Magic Highlights!

Automatically highlights search terms and phrases on search result web pages.

Designed for Safari

The Magic Highlighter just works™ thanks to direct integration with Safari on iPhone, iPad, and Mac. 

Any Search Engine

Works with Google, Bing, DuckDuckGo, Ecosia, Neeva, Brave Search, and Kagi!

AR x Productivity

Using The Magic Highlighter is like having roseyellow-colored AR glasses for the web. Once you go yellow, you’ll never go back.

Keyboard Shortcuts

Use ⌘-Shift-F to toggle magic highlights, change highlight colors, and more.

100% Private

The Magic Highlighter does not collect ANY browsing data, and your settings are stored on-device.

Frequently Asked Questions

How do I install The Magic Highlighter?

The Magic Highlighter is a Safari Extension for iPhone, iPad, and Mac.

Search in the App Store for “The Magic Highlighter” or click this link to install the Safari Extension.

How much does it cost?

The Magic Highlighter is only $1.99. Buy it once, use it forever. No subscriptions, no ads, no in-app purchase. Just a one-time Universal Purchase for iPhone, iPad, and Mac. We support Family Sharing too, so once you purchase it, everyone else in your family gets it for FREE!

What about Privacy?

The Magic Highlighter delivers 100% of its automagical features on-device.

We at Herd Works (the developer of The Magic Highlighter) are committed to user privacy. It’s core to our philosophy as a company, and a critical ingredient in how we approach product design.

Check out our privacy policy for more information.

How to X with The Magic Highlighter?

Check out our User Guide to learn how The Magic Highlighter works, including keyboard shortcuts and other tips & tricks.

What is a Safari extension?

We’re so glad you asked! Safari extensions — and browser extensions in general — are small software applications that extend or add functionality to modern web browsers like Safari.

To learn more, check out our blog post on this very topic: “What are Safari extensions?”

Is The Magic Highlighter available for other browsers?

Not yet!

For now we are 100% focused on the the Safari web browser, thanks to its cross-platform Safari Extensions which run on the phone (iPhone), tablet (iPad), and desktop (Mac). To our knowledge, Safari is the first browser to offer support for browser extensions on mobile devices. If you know of other browsers that provide support for cross-platform browser extensions, please let us know!

Is The Magic Highlighter available for other devices?

Not yet!

For now we are 100% focused on Safari, and Safari is only available on the iPhone, iPad, and Mac platforms. However, we are not (yet) using any Safari-specific APIs, so it is our expectation that we will be able to bring The Magic Highlighter browser extension to Chrome, Firefox, Edge, Brave, and Arc.