Privacy Policy

The Magic Highlighter Privacy Policy.

Effective Date: November 21, 2022
Last Updated: December 21, 2022

This Herd Works Privacy Policy describes how Herd Works, Inc. and our subsidiaries and affiliated companies (collectively, “Herd Works,” “we,” or “us”) collect, use, and disclose information about you. This Privacy Policy applies to information we collect when you access or use our websites and other online products and services that link to this Privacy Policy (collectively, our “Services”), or when you otherwise interact with us online. We may provide different or additional notices of our privacy practices with respect to certain products or services, in which case this Privacy Policy will not apply.

We may change this Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of this policy. We may also provide you with additional notice (such as by adding a statement to the Services or sending you a notification), such as in connection with making material changes to this Privacy Policy. We encourage you to review this Privacy Policy regularly to stay informed about our information practices and the choices available to you.

CONTENTS

COLLECTION OF INFORMATION

Information You Provide to Us

We collect information you provide directly to us. For example, we collect information directly from you when you create an account, fill out a form, or otherwise communicate with us. The specific information we collect depends on the context in which you provide it, and could include:

  • name
  • email address
  • postal address
  • phone number
  • any other information you choose to provide

Information We Collect Automatically

We automatically collect certain information about your interactions with us or our Services, including:

  • Device and Usage Information

    We collect information about how you use and access our Services, including operating system version, browser version, and a randomly generated identifier assigned to each device that accesses our Services, but we do not collect hardware device identifiers or network identifier information. We also collect information about your activity on our Services, based on the randomly generated identifier, including access times, pages viewed, connection speed, page load speed, and links clicked.

    The randomly generated identifier for this device is:”.

    Click here to reset your randomly generated identifier for this device. This will break the link between your browsing history from this device on this website and any future browsing activity from this device on this website.

    Click here to disable tracking for this device. This will replace the randomly generated identifier with “donottrack”, causing your browsing history from this device on this website to be grouped together with other users who have also selected to disable tracking.

Information We Derive

We may derive information or draw inferences about you or your browsing behavior based on the information we collect. If, for example, you provide your information to us, such as email address, we can infer that the page views and other ways that you use our Services relate to that email address.

USE OF INFORMATION

We use the information we collect to administer your account and provide our services and products. We also use the information we collect to:

  • Provide, maintain, improve, and develop new products and services, including to debug and repair errors in our Services;
  • Personalize your experience with us;
  • Send you technical notices, security alerts, support messages and other transactional or relationship messages;
  • Communicate with you about products, services, and events offered by Herd Works and others and provide news and information that we think will interest you (see the Your Choices section below for information about how to opt out of these communications at any time);
  • Monitor and analyze trends, usage, and activities in connection with our products and services;
  • Detect, investigate, and help prevent security incidents and other malicious, deceptive, fraudulent, or illegal activity and help protect the rights and property of Herd Works and others;
  • Comply with our legal and financial obligations;
  • Create de-identified, anonymized or aggregated information; and
  • Carry out any other purpose described to you at the time the information was collected.

DISCLOSURE OF INFORMATION

We share personal information in the following circumstances or as otherwise described in this policy:

  • We disclose personal information with vendors that access personal information to perform work for us, such as companies that assist us with web hosting and marketing.
  • If you provide a product review or otherwise share content on our Services, we share this information publicly/with other users of our Services.
  • We may disclose personal information if we believe that disclosure is in accordance with, or required by, any applicable law or legal process, including lawful requests by public authorities to meet national security or law enforcement requirements.
  • We may share personal information if we believe that your actions are inconsistent with our user agreements or policies, if we believe that you have violated the law, or if we believe it is necessary to protect the rights, property, and safety of Herd Works, our users, the public, or others.
  • We share personal information with our lawyers and other professional advisors where necessary to obtain advice or otherwise protect and manage our business interests.
  • We may share personal information in connection with, or during negotiations concerning, any merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.
  • Personal information is shared between and among Herd Works and our current and future parents, affiliates, and subsidiaries and other companies under common control and ownership.
  • We share personal information with your consent or at your direction.

We also share aggregated or de-identified information that cannot reasonably be used to identify you.

YOUR CHOICES

Account Information

You may update and correct certain information at any time by emailing [email protected]. If you wish to deactivate your account or request deletion of your personal information, please email [email protected], but note that we may retain certain information as required by law or for our legitimate business purposes.

CONTACT US

If you have any questions about this Privacy Policy, please contact us at [email protected].

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